Are you planning to attend an Industry Event to showcase your brand, product or service? If so you may have found yourself looking on search engines typing phrases like Trade Stand Ideas, Trade Stand Entertainment or Interactive Games for a Trade Stand. If you have this blog post is for you as we give our Trade Show Exhibiting Tips and list our top 5 Trade Stand Ideas.
Exhibiting at a Trade Show is a big investment, you will spend hours prepping, hours in attendance, hours analysing and hours contacting your leads generated at the show. Its also a very big financial investment so you want to make sure you get it right. You need to make a big impression and engage with visitors so you can make some great contacts and secure business, but how do you do all of that and how do you make yourself stand out from competitors?
Your Trade Stand is a shop window for those important few days so make it appealing and make an impact. This is an opportunity to set yourself apart from competition and gain the attention of your target audience and network with the people you need to.
TRADE STAND TOP TIPS
- FIRST IMPRESSIONS COUNT – Make your Trade Stand/Trade Booth inviting, you can’t make a fist impression twice so think hard about how you want your stand/booth to look. It should be appealing, eye catching and on brand. There are some fabulous Trade Stand Designers out there who can help you achieve this, they have years of experience delivering fantastic Trade Stands but they do come at a cost. But don’t worry, if you don’t have a huge budget you can still make your Trade Stand look fantastic and make the impression you want, its all about imagination.
- KEEP THE STAND TIDY – Nobody wants to see a messy Trade Stand. Make sure you keep your area tidy, this includes keeping rubbish out of the way and keeping literature tidy.
- MAKE YOU TRADE STAND INVITING – Walking around Exhibitions can be pretty intense, there is a lot going on! Just take a second to think back to the point I made at the start of this article, a Trade Stand is your shop window, make it inviting, you want people to come and see what you do.
- LOOK HAPPY AND ENGAGED – One piece of advice I would give to you is to make sure the people representing your brand look happy! The most off putting thing at a trade stand is to see someone looking grumpy and unapproachable at a Trade Stand. I know how tiring it can be standing there all day but trust me that smile and friendly face is essential!
- CREATE INTERACTION AND EXPERIENCE – Make your Trade Stand Interactive, provide an experience or Trade Stand Entertainment, it will generate a crowd and a buzz. If you have something interactive at your Trade Stand such as an Activity or Game people will want to investigate, it will give you the opportunity to engage with visitors which can provide the perfect opportunity to generate an all important lead. Stand visitors also love a prize giveaway
So now you have some Trade Stand Tips you may be wondering how you create interaction at your stand. Its easy, take a look at some Trade Stand and Exhibition Entertainment Ideas below, they can even be customised to incorporate your company brand.
TOP 5 TRADE STAND AND EXHIBITION ENTERTAINMENT IDEAS
You may have found yourself looking on Google for Trade Stand Ideas, Trade Stand Entertainment or Interactive Ideas for a Trade Stand. If you need some help to make your Trade Stand fun and Interactive take a look below at our Top 5 Trade stand and Exhibition Ideas and remember the Interactive Games can be branded too.
1) BATAK HIRE (REACTION GAME HIRE)
Batak Hire is perfect for Trade Stands. It’s striking, visual and engaging. Batak has lots of different game modes available but we recommend Exhibition mode for your Trade Stand. The aim of the game is to Strike the Lights and get the highest score within the 30 second time limit. When you Hire a Batak from Xtreme Vortex it comes complete with a magnetic scoreboard so you can capture the top scores and often prizes are given away for the top scorer of the day or event. Batak Hire can help engage visitors, helping you to capture that all important lead.
BATAK HIRE BRANDING/CUSTOMISATION
The Batak Reaction Game can be branded with your logo/brand and design making it fit in effortlessly with your brand for your Trade Stand. You can have a Full Backdrop, Half backdrop, branded buttons and a branded header for the scoreboard
For more information about Batak Hire and Batak Branding get in touch with our friendly team.
2) GRAB A GRAND HIRE (CASH GRABBER/TOKEN COLLECTOR MACHINE)
The Grab a Grand Hire (Cash Grabber Hire) certainly grabs the attention of visitors at Trade Shows and Exhibitions. Its highly visual with all the tokens floating around inside the giant Token Collecting Tube. Welcome visitors to your stand and let them step inside the Grab a Grand and collect as many tokens as they can in the time limit. The Grab a Grand Hire comes complete with a scoreboard so you can record the highest scores. Prizes are often given away for top scores and spot prizes sometimes included on individual tokens inside the game. For more information about how the Grab a Grand (Cash Grabber) can work for you and your Trade Stand/Exhibition get in touch with our friendly team and they will be happy to help.
GRAB A GRAND (CASH GRABBER) BRANDING/CUSTOMISATION
The Grab a Grand Hire (Cash Grabber) can be branded with your logo/design making it bespoke for you. The most popular branding option is for the Grab a Grand is the bottom panel and branded tokens inside the game but there are other options available. If you have an idea for your branding get in touch and talk it through with our team.
3) NEURON RACE (LIGHT REACTION GAME)
If you want something striking for your Trade Stand the Neuron Race is just what you need. The Neuron Race is a two player game, players compete to get the highest score. You have 30 seconds to Strike the Lights as they light up, but make sure they don’t strike the unlit lights as this will deduct points from their score. It’s fast, furious and great fun! The Neuron Race comes complete with a scoreboard for you to record the top scores and prizes are often given away for top scores.
NEURON RACE BRANDING/CUSTOMISATION
The Neuron Race is another Interactive Game that looks fantastic with your branding. We can apply your logo/design to the game making it bespoke for you. For more information about branding the Neuron Race or any of our Interactive Games for Trade Stands and Exhibitions get in touch with our friendly team and they will be happy to help.
4) PICK N MIX HIRE
Who doesn’t love Pic ‘n’ Mix sweeties? Well now you can have a Pic ‘n’ Mix Stand on your Trade Stand. Our fully loaded Pic ‘n’ Mix Stand for Hire comes with a variety of sweets and will certainly get the attention of Exhibition visitors. We can provide you with a variety of sweets and can cater for dietary requirements (vegetarian, Halal, Gluten free etc). You can Hire the Pic ‘n’ Mix Stand unbranded or you can bespoke the Pic ‘n’ Mix Stand to include your branding.
PICK N MIX BRANDING/CUSTOMISATION
The Pick n Mix Stand we hire can be branded with your logo/design making it completely bespoke for your Trade Stand. You can also brand your bags and cups for the sweets with your logo/design. For more information and Pick n Mix Hire with Branding get in touch with our team and they will be happy to help!
5) BUZZ WIRE HIRE
The Buzz Wire is a challenge perfect for Trade Stands. This Steady Hand Game is a giant, it’s 3.1m long! The the aim of the game is to move the wand with your steady hand, from the start to the finish without touching the wire. Buzz Wire Hire is perfect for Trade Stands and Exhibitions which is why it makes it onto our list for the Top 5 Trade Stand and Exhibition Games. Like all of our Interactive Games you can Hire a Buzz Wire with or without your branding applied.
BUZZ WIRE BRANDING/CUSTOMISATION
The Buzz Wire Hire can incorporate your logo/design on the game making it bespoke for you and your Trade Show. If you would like to know more about Buzz Wire Branding get in touch with our team and they will be happy to help.
IDEAS FOR YOUR EVENT – GET IN TOUCH
Our Top 5 Trade Stand and Exhibition Ideas are great for making an impression at a Trade Event. Make yourself stand out from the competition and provide visitors with Interactive Entertainment, it might help you capture those important leads. Remember you can brand our Interactive Games and Trade Stand Entertainment with your logo/designs making them bespoke for you.
Don’t forget to get in touch with our team if you think we can help with your event requirements!